about us-03
Filipinos Advancing Creative Education (F.A.C.E) is a 501(C)3 non-profit national organization uplifting the next generation of Filipino-Americans to tell their stories through MUSIC, FILM, FASHION, and CREATIVE ARTS.

We are a collective of industry veterans whose main purpose is to provide the education, mentorship, and economic resources for creatives to succeed. As a community we uplift all generations of Filipinos and unite for the common cause of pushing our culture forward.

To inspire through Filipino storytelling

FACE empowers Filipino creatives with resources and community support, while providing guidance and mentorship to the next generation of leaders.

The Republic Act (RA) No. 11904 or the Philippine Creative Industries Development Act aims to strengthen the Filipino creative economy worldwide across audio and audiovisual media, visual arts, book publishing and printed media, digital interactive media, creative services, and performing arts.

“Filipinos have been renowned for their creativity for as long as the Philippines has been a nation. In this century, recognition of the Filipino’s creative genius has only become more pronounced. Many have won awards in competition with artists from most developed countries of the world.”

Rep. Christopher “Toff” De Venecia

Creative Economic
Resources (CER)

  • Financial Literacy of Creatives
  • Creative Project Grant

Internship Leadership Mentorship (ILM)

  • Internship Placement
  • Mentorship Matching
  • Masterclass

Educational
Advancement

  • GRAMMY 101
  • Rideback Pitch Clinic

“As a nation filled with creative and artistically talented people, we never fail to display national pride whenever our fellow Filipinos would gain international recognition in their artistic endeavors”

Speaker Lord Allan Velasco

Arianna Basco

Los Angeles
Founder,
Palms Up Academy

Augie Max Vargas

Los Angeles
Emmy-Award Winning Live Television Producer

Bianca Calingo-Brooks

Los Angeles
Director of New Initiatives/
License Expansion, Funko, LLC

Brendan Flores

Tampa
SVP Banking,
Bank of America

Brianne Pins

Los Angeles
SVP, PR & Communications,
Cashmere Agency

Byron Atienza

Los Angeles
Award-Winning Filmmaker & Creative Director

Chris Lee

Los Angeles
Talent Manager/Agent,
Authentic Talent Mgmt

Clarissa Reformina

New York
SVP of Strategy,
Raedio LLC

Dave Gonzales

Los Angeles
Founder & CEO,
World of Dance

Frankie Yaptinchay

Seattle
Sr. Industry Relations Lead, Amazon Music

Giorgio Umali

Seattle
Regional Director
Real Estate, Tiktok

Jamie Dominguez

New York
Regional Director of Business Development & Artist Relations, Sound Royalties

Jannelle So

Los Angeles
Founder & Host,
So Jannelle TV

Jeremiah Abraham

New York
Founder & CEO,
Tremendous Communications

Jennifer Taylor

Los Angeles
Commercial Real Estate Investor

Jennifer Trafficanda

Los Angeles
FACE Treasurer, Senior Executive Recruiter

John Vincent Salcedo

New York
VP Digital Marketing,
Columbia Records

JP Mallo

Los Angeles
FACE President, Co-Founder & Executive Producer J Creative Entertainment, Inc.

Katrina Jo Balbuena

New York
National Integrated Marketing
Manager, Moet Hennessy

Manny Lorenzo

Los Angeles
Former VP TV/Film,
BMG Music

Kristine Serrano

Los Angeles
Director, Diversity, Equity, Inclusion,
Disney Entertainment

Marisa Pizarro

New York
FACE Vice President, Music Executive & Co-Founder,
cousin

Pearl Davenport

Los Angeles
Director of Marketing Production,
Disney Branded Televisions

PJ Palijo

Los Angeles
VP Production Design
& Development,
NBC Universal

Randy Reyes

New York
National Mixshow,
Atlantic Records

Ritche Desuasido

San Francisco
Founder,
ThudRumble

Rey Banatao

San Francisco
Project Lead,
Google X

Rona Mercado

Los Angeles
Chief Marketing Officer,
Cashmere Agency

Rosanna Canonigo

Los Angeles
FACE Secretary, Head of TV Sales &
Distribution at Relativity Media

Ryan Moore

Los Angeles
Award-Winning Filmmaker,
BAGO

Virman Coquia

Los Angeles
Co-Founder,
Transparent Arts

Willy Gloria

San Diego
Filipino American Community Advocate

Zeena Koda

Los Angeles
Vice President, Marketing: Audience Growth + Insights Universal Music Enterprises

Arianna Basco

Los Angeles
Founder,
Palms Up Academy

Augie Max Vargas

Los Angeles
Emmy-Award Winning Live Television Producer

Bianca Calingo-Brooks

Los Angeles
Director of New Initiatives/
License Expansion, Funko, LLC

Brenden Flores

Tampa
SVP Banking,
Bank of America

Brianne Pins

Los Angeles
SVP, PR & Communications,
Cashmere Agency

Byron Atienza

Los Angeles Award-Winning Filmmaker & Creative Director

Chris Lee

Los Angeles
Talent Manager/Agent,
Authentic Talent Mgmt

Clarissa Reformina

New York
SVP of Strategy,
Raedio LLC

Dave Gonzales

Los Angeles
Founder/CEO,
World of Dance

Frankie Yaptinchay

Seattle
Sr. Industry Relations Lead, Amazon Music

Giancarlo Pancheco

Los Angeles
Chief Executive Officer,
Plan C Agency

Giorgio Umali

Seattle
Regional Director
Real Estate, Tiktok

Jannelle So

Los Angeles
Founder & Host,
So Jannelle TV

Jeremiah Abraham

New York
Founder & CEO,
Tremendous Communications

Jennifer Taylor

Los Angeles
Commercial Real Estate Investor

John Vincent Salcedo

New York
VP Digital Marketing,
Columbia Records

JP Mallo

Los Angeles
FACE President, Co-Founder & Executive Producer J Creative Entertainment, Inc.

Katrina Jo Balbuena

New York
National Integrated Marketing
Manager, Moet Hennessy

Kristine Serrano

Los Angeles
Director, Diversity, Equity, Inclusion,
Disney Entertainment

Manny Lorenzo

Los Angeles
Former VP TV & Film,
BMG Music

Marisa Pizarro

New York
FACE Vice President, Music Executive & Founder, cousin

Pearl Davenport

Los Angeles
Director of Marketing Production
Disney Branded Televisions

Pj Palijo

Los Angeles
VP Production Design
& Development,
NBC Universal

Randy Reyes

New York
National Mixshow,
Atlantic Records

Rey Banatao

San Francisco
Project Lead,
Google X

Ritche Desuasido

San Francisco
Founder,
ThudRumble

Rona Mercado

Los Angeles
Chief Marketing Officer,
Cashmere Agency

Rosanna Canonigo

Los Angeles
FACE Secretary, Head of TV Sales & Distribution,
Relativity Media

Ryan Moore

Los Angeles
Award-Winning Filmmaker,
BAGO

Virman Coquia

Los Angeles
Co-Founder,
Transparent Arts

Willy Gloria

San Diego
Filipino American Community Advocate

Zeena Koda

Los Angeles
VP of Marketing: Audience Growth + Insights Universal Music Enterprises

Lyle del Mundo, Founder & Executive Director

Lyle del Mundo was born and raised in Chicago, a father of three, and is the former President of one of the oldest and largest Filipino American non-profit organizations in Los Angeles, SIPA. He was responsible from rebranding, redevelopment of leadership, restoring the organizations economic health, and seeing the completion of SIPA’s 3rd affordable housing project and new offices during his tenure. He is a marketing consultant and has helped build some of the biggest brands and personalities in the world. Some of his past and current clients include Jordan Clarkson, Bella Poarch, H.E.R., Verizon Wireless, Ciroc Vodka, Universal Pictures, and many more. With over 20 years of experience as a marketer and event producer, he has helped connect the dots within the Filipino community and general market around the world.

For more information please contact info@facefwd.org

Natalie Garcia Lashinsky, Legal Counsel
Natalie is a creative and driven litigator guiding clients through all phases of commercial litigation at a national level in state and federal courts. She has worked closely with Fortune 50 companies, Fortune 500 companies and small businesses, among other clients. She regularly represents clients facing compliance issues under the Federal Food, Drug, and Cosmetic (FD&C) Act, the Public Health Service Act (PHSA), the California Health and Safety Code (HSC), and other federal and state laws.

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